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Real Estate Marketing and Sales Essentials Steps For Success Dan Hamilton.

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Presentation on theme: "Real Estate Marketing and Sales Essentials Steps For Success Dan Hamilton."— Presentation transcript:

1 Real Estate Marketing and Sales Essentials Steps For Success Dan Hamilton

2 Law of Agency and Alternative Representative Agreements Introduction:

3 Simple agency rules Agency law is common law Disclose who you represent Give advice only to those you represent Law of Agency and Alternative Representative Agreements

4 Duties brokers owe to clients: C – CARE O – OBEDIENCE L – LOYALTY A – ACCOUNTABLE N – NOTICE Law of Agency and Alternative Representative Agreements

5 Office policies on agency relationships: Seller only Buyer only Seller only with buyer representation Buyer only with seller representation Intermediary Law of Agency and Alternative Representative Agreements

6 Alternative Representative Agreements Dual Agency Nonagency Fee for Service Bonuses Transaction Fees Trade for Services Law of Agency and Alternative Representative Agreements

7 Alternative Representative Agreements (con’t) Tote a Note Rebates Hourly fees Retainer fees Flat fees Law of Agency and Alternative Representative Agreements

8 Summary: Law of Agency and Alternative Representative Agreements


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