1. Creating Brochures

2. What is a brochure? a small printed paper piece, usually a single sheet typically 8 ½" x 11" or 8 ½" x 14" tri-fold can have different dimensions or numbers of folds

3. Purposes a brochure can serve A brochure can: explain your organization's purpose and services answer frequently asked questions offer how-to or health info tell how to find out more about your organization promote a program or event

4. Who brochures can target potential members and volunteers potential clients potential funders potential community partners and supporters the press the general public

5. What you can do with brochures direct mail to targeted people attach to proposals or reports use in press kits and presentation folders give to prospective employees and volunteers distribute at meetings, fairs, conferences, seminars, workshops, classes

6. Planning a brochure 1.Gather ideas and examples 2.Brainstorm 3.Write an outline 4.Arrange topics in a logical sequence

7. Writing & designing a brochure Decide on computer vs. manual layout Make a "dummy" Make a paste-up board Review work and get feedback Have your brochure printed or photocopied Distribute your brochure