1. Philippines: Advocacy & Awareness Raising Campaign International Program on the Elimination of Child Labor US Department of Labor International Labor Organization IPEC

2. IPEC – International Program on the Elimination of Child Labor US Department of Labor International Labor Organization IPEC Country Map

3. IPEC – International Program on the Elimination of Child Labor US Department of Labor International Labor Organization IPEC Background Before campaign in 1995: Child labor: a problem that would not go away Numbers increasing & nature of problem becoming more severe Apathy & indifference ruled

4. IPEC – International Program on the Elimination of Child Labor US Department of Labor International Labor Organization IPEC Objectives Strategy based on: Availability of comprehensive statistics National media campaign Demonstration of action programs Competence of key players

5. IPEC – International Program on the Elimination of Child Labor US Department of Labor International Labor Organization IPEC Process Action programs: Documentaries Print media Social mobilization (local councils) Associations of child workers Training programs

6. IPEC – International Program on the Elimination of Child Labor US Department of Labor International Labor Organization IPEC Problems & achievements Major strength: Broad-based strongly committed alliance Persuading government to change position on ratification of labor standards Importance of labor inspections reaffirmed New legislation upcoming IPEC working in 18 project sites on direct action programs

7. IPEC – International Program on the Elimination of Child Labor US Department of Labor International Labor Organization IPEC Problems & achievements National Child Labor Committee is mainstreaming child labor in major development programs

8. IPEC – International Program on the Elimination of Child Labor US Department of Labor International Labor Organization IPEC Lessons learned Philippine experience shows basic elements for effective national program are: Focus on priority groups Participation & consultation Effective communication Integration & complementarity Flexibility Capacity building Networking & collaboration

9. IPEC – International Program on the Elimination of Child Labor US Department of Labor International Labor Organization IPEC Main goals for next 2 years Integrating child labor into national development planning & programs Expanding community services for working children with emphasis on hazardous work

10. IPEC – International Program on the Elimination of Child Labor US Department of Labor International Labor Organization IPEC