1. Corporate Culture Unit 4: Planning and Controlling

2. Corporate Culture  Corporate Culture - is often described as the "the way we do things around here“  It is the combined beliefs, values, ethics, procedures, and atmosphere of an organization  Corporate culture consists of largely unspoken values, norms, and behaviors that become the natural way of doing things  An organization's culture may be more apparent to an outsider than an insider

3. Levels of Corporate Culture  Corporate culture is composed of two levels:  Observable culture  Core culture

4. Observable Culture  Observable Culture - is what you see and hear when you walk around an organization 1. Stories are the oral histories and tales, told and retold among members, about dramatic sagas and incidents in the life of the organization 2. Heroes are the people singled out for special attention and whose accomplishments are recognized with praise and admiration among members 3. Rites and rituals are the ceremonies and meetings, planned and spontaneous which celebrate important occasions and performance accomplishments 4. Symbols are the special use of language and other non-verbal expressions to communicate important themes of organizational skills

5. Core Culture  Core Culture - consists of the values and beliefs that shape and guide people’s individual behaviour  These core values contribute to the observable culture in an organization

6. Corporate Culture and Strategic Management  Through corporate culture, the values of managers are shaped and pointed in common directions  A business with strong core values will be able to clearly state its mission and vision  This is essential as a first step in the strategic planning process  Core values guide the behaviour of managers and help build a corporate identity in the eyes of their employees, customers, and suppliers

7. The Corporate Culture at ATOM Communications  Work through this activity with ‘Kate’ and see the Corporate Culture at ATOM Communications  https://download.elearningontario.ca/repository/ 1236990000/BOH4MPU04/BOH4MPU04A04/mme/c orperate/preloader.htm https://download.elearningontario.ca/repository/ 1236990000/BOH4MPU04/BOH4MPU04A04/mme/c orperate/preloader.htm  Login: hdsbteacher  Password: oerbt

8. Case Studies: Corporate Culture  Choose 1 of the 2 provided Case Studies, read and answer the questions  Corus: Continuous improvement as a business strategy  Siemens: Creating a high performance culture