1. WBCi and WBTi How Has It Evolved? Dr. Arun Gupta, Regional Coordinator, IBFAN Asia

2. Basis: Two Key Global Tools

3. IBFAN Action..WBTi

4. South Asia Success led to Worldwide action

5. Action and Trends in South Asia

6. World Breastfeeding Trends Initiative( WBTi), 82 Countries (2008-2009) WBTi National Assessment Completed WBTi Training done & National process on

7. Report of analysis of policy and programmes from 51 countries

8. What Experts say ? “WBTi is the first tool ever to quantify the level of protection, promotion and support for breastfeeding in a country. The higher the WBTi score the larger the increases in exclusive breastfeeding.” Chessa Lutter, PhD Senior Advisor, Food and Nutrition Pan American Health Organization/WHO

9. Higher WBTi scores predict increases in exclusive breastfeeding Lutter and Morrow. Protection, Promotion and Support and Global Trends in Breastfeeding. Advances in Nutrition, 2013. p=0.012; Adj R 2 = 62%

10. Ind.1: National Policy, Programme and Coordination CriteriaNo of Country out of 51 A national infant and young child feeding/breastfeeding policy has been officially adopted/approved by the government 42(82.3%) A national plan of action developed based on the policy31(60.7%) The plan is adequately funded14(27.4%)

11. WORLD BREASTFEEDING COSTING INITIATIVE

12. WBCi The special session – Meeting with Development Partners – was organizes on 8th December 2012 during the WBC2012. World Bank/SAFANSI Supported this effort(DFID/AusAID) Output : Draft document, shared on web, comments invited

13. POLICY DIALOGUE ON SCALING BREASTFEEDING AND IYCF RATES – WHAT WILL IT COST? Participants: Governments, World Bank, UN, Academics, Professionals, Civil Society, International Baby Food Action Network(IBFAN),WABA.

14. World Breastfeeding Costing Initiative Development of policies and plans AND coordination BFHI Training of public health worker Community services and mother support Media promotion Maternity Protection Implementing the Code Monitoring and Research

15. The Financial Planning Tool

16. What Governments said in SA? Dr. Hedayetul Islam Director IPHN, and Line Director National Nutrition Services Institute of Public Health Nutrition, Dhaka Bangladesh “It is an innovative tool I have seen and so easy to operate …we can make use in doing budgeting of IYCF activities, thank you IBFAN” Dr.Chandradasa,National Coordinator, National Nutrition Council, President's Secretariat, Sri Lanka said "It is so user friendly, I am going to give it to few of my colleagues in government right away and let you know in couple of months”

17. Based on experience in South Asia, it helps implement the Global Strategy for Infant and Young Child Feeding in its entirety. It will contribute significantly to the targets of the WHO’s Comprehensive Implementation Plan. It will help Member States on the “How to” part of implementation. The tool fits well into the principles of WHO’s One-Health Tool and helps its expansion. Values of the WBCi Tool

18. THANK YOU