1. Prepared by Ann Mc Glashan Faculty of Education U of A 2010

3. DESIGN PRINCIPLES Main Categories Aesthetics – effect and feeling created by appearance of a design. Key factors include shape, form, colour, texture, finish and environment. Function – how well a design works and performs when used. Key factors include strength,durability, efficiency, safety, ergonomics, construction, optimisation and cost.

4. Design Principles are created by combining Design Elements these include: Proportion - relationship in size between parts of an object. Balance - formal, informal and radial. Harmony - elements are equally important. Contrast - different elements clash or oppose. Pattern - natural or purpose made. Movement - lines or flowing forms which draw the eye in a particular direction. Rhythm - repetition of elements give sequence of movement. Style - reflects the cultural way of life, needs and interests of a society and its designers.

5. Images taken from Design Graphics By David Williams ISBN 0 631 90370 4

6. Images taken from Design Graphics By David Williams ISBN 0 631 90370 4

7. Images taken from Design Graphics By David Williams ISBN 0 631 90370 4

8. Image taken from Progressive Building Magazine Dec 09/Jan 10