1. Welcome 06M11389 Management Information Systems Jonathan D. Wareham jonathan.wareham@esade.edu

2. Objectives  provide students with a broad knowledge of Information Technology as it relates to business operations and strategy.  Information Technology is increasingly permeating all aspects of business operations, be it accounting, operations, sales, marketing, HR, etc.  Today’s managers must be knowledgeable about the function, use and consequences of current IT applications.

3. Objectives…  Not a real programming class per se, we will be discussing technology issues on a functional level.  Make students aware of what the main technologies are and how they work.  Obtaining a certain level of “technology literacy”  Thereby assess challenges in procuring, implementing, and successfully applying technology to their organization’s benefit.

4. Assessment *Case questions on ad hoc basis *

5. Technology Briefs  “white papers” are to be a maximum of 3 pages  Description of technology purpose/motivation  Description of how technology functions  Discussion of how organizations employ the technology to their benefit  Analysis of current market for technology  Estimation of future evolution of technology

6. Possible Topics  Data Base Management Systems  ERP  Web Services  XML  Open Source  Supply Chain Management Systems  CRM Systems  Wireless, 2G & 3G  IT Security  Digital Convergence  Nano Technology  Out Source/Offshoring  Other topics are also acceptable; please get them approved by me first.

7. DataBase  Databases are the heart of almost every IT application  They are everywhere  The ubiquity of databases will only increase  Familiarize students with relational databases, data normalization, and simple query operations. The exercise will be distributed on June 9 and is due June 16.  Open Source…

8. Tagging

9. ERP  Explain the logic and motivation of ERP Systems  Describe the structure of ERP systems  Explain some of the risks and problems of ERP implementations  Evaluate the current ERP market and discuss its future

10. Supply Chain Systems

11. CRM  Explain the motivation and structure of customer relationship management software  Assess the risks of CRM implementation  Evaluate the potential of CRM systems to be integrated into other operational software components

12. WEB 2.0

13. Tagging

14. Other Web Services Partner Web Service Partner Web Service Data Access and Storage Tier Application Business Logic Tier YourCompany.com Internet + XML XML & Web Services Other Applications End Users

15. Systems Integration  Getting the old and the new to work together  Doing it in a manner that is practical and economically feasible

16. Telecom,Wireless, Digital Convergence Telecom Policy & Regulation Industry Structure Technology protocols and trends Convergence

17. Reengineering and Control  Historical origin of employee organization and control  Philosophy of reengineering  Employee motivation and control

18. Services Science??

19. IS Security

20. IT Entrepreneurship

21. Off-Shoring & Outsourcing

22. 1.9/11/89 –Berlin Wall 2.9/8/95 Netscape IPO & telecom deregulation 3.Computer-Computer connectivity XML, WS 4.Open Source 5.Out-sourcing 6.Off-shoring 7.Supply Chaining 8.In-sourcing 9.Search engine & Internet 10.Ubiquitous computing, digital convergence 10 forces flattening the world…