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Planning in production systems 2.Management production Slovak University of Technology Faculty of Material Science and Technology in Trnava.

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Presentation on theme: "Planning in production systems 2.Management production Slovak University of Technology Faculty of Material Science and Technology in Trnava."— Presentation transcript:

1 Planning in production systems 2.Management production Slovak University of Technology Faculty of Material Science and Technology in Trnava

2 Strategy of company Resource of creation objective, strategic measure planning and basic assumption creation for business operation It must be flexibly and momently updated Elements of Strategy Conception of performance (products, services) Conception of development and structural change labour power and firm organization

3 Aspect of strategic management of the manufacturing Conception of product / market – area performance definition and basic market determination Conception of resources – resources and definition of their goals Conception of competitive position formation – strategic intention definition from views competitive advantage

4 Basic operational parameters of strategic management: strategy of new products strategy of new market strategy of market channel strategy of new technologies construction of competitive priority it is needed - to know development factors in surroundings and their effect on own creation performance - create assumption for realization of working competition ability

5 Tactical management of the manufacturing continuation of the strategic management decision about  products  equipment of production system  organization of production system

6 Tactical targets minimize of variable unit production cost  new technology implementation  modification of business size  general improvement of product winning qualitative competition Objective of tactical management of manufacturing: new project of product system – system of products new project of production system - system of production

7 New project of product system The strategy of product policy:  diversification  innovation  differentiation  variation  elimination Support of analysis of production schedule:  analysis of product life cycle  analysis of product portfolio

8 Conflict of interests between marketing and production cost minimization simplification of product advice maximization of selling maximum of variety products PRODUCTION MARKETING TARGET PLAN

9 Prognostication, estimate of necessity, application of prognosis prognostication  forecasting the future by science  modification of uncertainties measure of future development  its result is prognosis – setting of qualitative and quantitative parameters of future events and the term of their creation

10 Basic methodological process of prognosis creation definition of prognosticate event and selection of temporal horizon structuring of examined system data analysis creation of possible future of existent system by the models and scenarios selection of strategy on reaching of desired future

11 Technology Forecasting Techniques that reduce over-optimism and provide more rigour:  Extrapolative planning… but only (a) if there are trends to extrapolate and (b) you believe that trends grow up and have baby trends that look like their parents.  Projective forecasting: use expert opinion to forecast technological futures (e.g., Delphi Method, prediction market).

12 The BCG matrix product portfolio method

13 Cash cows are units with high market share in a slow-growing industry. These units typically generate cash in excess of the amount of cash needed to maintain the business. Dogs, or more charitably called pets, are units with low market share in a mature, slow-growing industry. These units typically "break even", generating barely enough cash to maintain the business's market share.

14 Question marks (also known as problem child) are growing rapidly and thus consume large amounts of cash, but because they have low market shares they do not generate much cash. The result is a large net cash consumption. Stars are units with a high market share in a fast-growing industry. The hope is that stars become the next cash cows.

15 The Delphi method The Delphi method is a structured process for consolidating the opinions of a group of experts into a judgment on an issue, usually about the future. a panel, a facilitator and a question research/brainstorm some answers panel comes to some conclusions using a series of surveys with controlled feedback

16 The Delphi method Brief History of Delphi Method Developed by Rand Corporation to assess impact of technology on warfare. Used for a variety of forecasting studies, including technological predictions. Increasingly being used for consensus building in policy development, strategy planning, etc.


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