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10 Key Findings from the Survey of Academic Library Streaming Video National Media Market - November 9, 2014 deg farrelly - Arizona State University Jane Hutchison - William Paterson University
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farrelly, d. & Hutchison, J. (2013). Survey of academic library streaming video [Data file]. Provided by authors. Survey instrument: tinyurl.com/SurveyASV Images in this presentation are used within Fair Use provisions of US Copyright law.
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Response statistics
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336 valid responses 48.9% of Research/Doctoral institutions 21% of Masters institutions 20% of Baccalaureate colleges 12% of Associate colleges 42 ARL institutions
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10 Key Findings
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1. Streaming video in academic libraries has reached a tipping point.
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% of Academic Libraries that Stream Video 70 % 30%
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70 % 56% Baccalaureate 8% 92% 70% Associate 78% 68% Masters Doctorate Yes % of Academic Libraries that Stream Video by Type
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70 % 56% Baccalaureate 8% 92% 70% Associate 78% 68% Masters ARL Doctorate 92% Yes % of Academic Libraries that Stream Video by Type
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Academic Libraries that Plan to Stream Video N=92N N = 92
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2.Responsibility for streaming video may be distributed across the institution, but libraries have primary responsibility.
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Who provides technical infrastructure for streaming?
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Who has primary responsibility for streaming?
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3. There is no clear pattern of key responsibility for streaming content within libraries
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Selection
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Principle Selector 24% - Media Librarian 23% - Subject librarians 17% - Acquisitions Librarian
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Principle Selector 24% - Media Librarian 23% - Subject librarians 17% - Acquisitions Librarian 31% - Other
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Licensing
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3% - Dedicated agent 16% - Media Librarian 34% - Acquisitions Librarian
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Licensing 3% - Dedicated agent 16% - Media Librarian 34% - Acquisitions Librarian 39% - Other
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4. Video formats in academic libraries are changing.
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Converting Collections
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63% - Libraries that already stream
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Converting Collections 63% - Libraries that already stream 89% - That have already converted intend to convert more w/in 3 years
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Converting Collections 63% - Libraries that already stream 89% - That have already converted intend to convert more w/in 3 years 35% - That have not already converted intend to do so w/in 3 years
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Critically… 81% of those converting content are doing so thru vendor provided digital files
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5. Patterns of video acquisition and expenditure are changing
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Funding Video Acquisitions
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Hard Copy Video 40% General acquisitions budget 35% Separate video fund 16% Subject allotments within acquisitions budget
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Funding Video Acquisitions Hard Copy Video 40% General acquisitions budget 35% Separate video fund 16% Subject allotments within acquisitions budget Streaming Video 49% General acquisitions budget 14% Separate video fund 7% Separate streaming video fund 14% Other
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Average Annual Spend
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32% anticipate spending less for hard copy videos
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32% anticipate spending less for hard copy videos 42% anticipate spending more for individual streaming titles
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32% anticipate spending less for hard copy videos 42% anticipate spending more for individual streaming titles 47% anticipate spending more for subscription videos
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6. There is no single acquisition model for streaming video, BUT…
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44% purchased titles in perpetuity
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44% purchased titles in perpetuity 42% purchased collections in perpetuity
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66% term license titles
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90% subscribe to at least one collection
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7. Most libraries do not digitize from their collection on request.
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Digitizing from collection on request. @ 40% 33.3%
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Policy statements
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39% Those that digitize on request
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Policy statements 39% Those that digitize on request 10% Those that do not digitize on request
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Guiding Documents
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8.Libraries employ a wide array of discovery and access tools for streaming video
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Catalog as primary access point. 41 %
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34.5%
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46%
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34.5% 46% 57%
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22%
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9.Libraries employ multiple solutions for hosting streaming video.
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72%
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Percentage of collections hosted
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10.Librarians are confused by or largely unaware of many factors related to streaming video.
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to
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Contacts deg farrelly Media Librarian / ShareStream Administrator Arizona State University deg.farrelly@asu.edu Jane Hutchison Associate Director Instruction & Research Technology William Paterson University hutchisonj@wpunj.edu
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farrelly, d. (2014). Streaming video. In B. Albitz, C. Avery, & D. Zabel (Eds.), Rethinking collection development. (pp. 215-229). Santa Barbara, California: Libraries Unlimited.
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