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Published bySheila Randall Modified over 9 years ago
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Hispanics and OTT Delivery
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Alternate Platforms… As More Content is Being Delivered Via Various Delivery Methods, What is the State Of Over- The-Top Today?
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Among Hispanics, Multimedia Device Usage Continues To Double Source: Nielsen Total Audience Report 1Q15l; multimedia device-usage of internet connected devices viewing source (includes apple tv, roku, google chromecast, smartphones and audio-video viewing sources (computer/latops, tablets, karaoke, video camcorders, security/digital cameras) that are connected to home TV set Number of Hispanic P2+ (OOO) Using Multimedia Device Time Spent Hispanic P2+ Using Multimedia Device/Monthly
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…and is Highest Among Adults 18-34 Source: Nielsen Total Audience Report 1Q15; multimedia device-usage of internet connected devices viewing source (includes apple tv, roku, google chromecast, smartphones and audio-video viewing sources (computer/latops, tablets, karaoke, video camcorders, security/digital cameras) that are connected to home TV set
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