1. FRESH FRUIT & VEGETABLE PROGRAM Lindsay Gaucher KSC Dietetic Intern 2013 Independent Study

2. A little background…  In 2012, Barrett Hill Farm began an on-site fruit & vegetable delivery program with 2 local companies – Flir & Parker.  The 2012 program had:  Limited employee participation  Employees who expressed lack of time & knowledge to prepare meals and that too much produce was received www.barretthillfarm.com

3. PROJECT GOALS The objectives of this Independent Study project:  Collect information from the Flir and Parker employees to assess factors related to program participation  Incorporate creative ways to enhance the original fresh fruit and veggie program  Review Flir and Parker employee response data to better meet the needs of the employees for the 2013 program Images retrieved from: www.barretthillfarm.com

4. SOME FAST FACTS FLIR  44 participant surveys received  Ages 25-64 years old  Respondents were: 75% female/25% male  80% do the shopping  89% spend $10 or more on produce  67% do the cooking  53% eat at home 3-5 days/week  53% participated in the program last year  83% WILL participate this year PARKER  56 participant surveys received  Ages 27-66 years old  Respondents were: 40% female/60% male  71% do the shopping  71% spend $10 or more on produce  58% do the cooking  51% eat at home more than 5 days/wk  46% participated in the program last year  80% WILL participate this year

5. What Fruits & Veggies Do You Like?

6. Where Do You Do Your Grocery Shopping?

7. How Would You Rate Their Cooking Skills?

8. What is the Biggest Challenge When it Comes to Preparing a Healthy Meal?

9. FLIR – 83% say YES!  I enjoyed getting the fresh, good quality produce!  Convenient and timely way to get more fruits and veggies, BUT can we choose what comes in the bag??  Price will be a factor  It will depend on the size of the bag as some of the bags had too much produce, so there was a lot of waste  I’d like to try something new!  As a family, we want to try to eat healthier PARKER – 80% say YES!  Would like to learn and try new recipes for myself & my family  Quality and freshness can’t be beat  The quantity is just too much for just two of us  Pricing and variety are a factor to contribute to my decision making and purchasing this year  Prefer non pre-packaged bag  I like fresh food!!  I would like to cook with new produce items rather than the typical ones I buy at the supermarket DO YOU THINK YOU WILL PARTICIPATE IN THE PROGRAM THIS YEAR…WHY OR WHY NOT?

10. Employees at Flir and Parker can:  Purchase seasonal, local, farm fresh produce at a decent price  Visit Barrett Hill Farm, and participate in farm events & activities  Try new fruits & vegetables to incorporate into the everyday diet  Learn recipes and cooking techniques that are quick, easy, and healthy 2013 Program Participation Image retrieved from: www.barretthillfarm.org

11. Conclusion & Recommendations  Communication & collaboration with Flir & Parker will positively impact Barrett Hill Farm & the employee participants  Active commitment by Barrett Hill Farm to target and tailor employee needs will enhance this year’s program  Ongoing evaluation to assess the program’s needs will continue to motivate present and future employee participation

12. THANK YOU!