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Strategy: Outcome of Analysis By Dr. Michael McDermott

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Presentation on theme: "Strategy: Outcome of Analysis By Dr. Michael McDermott"— Presentation transcript:

1 Strategy: Outcome of Analysis By Dr. Michael McDermott mcdermottm1@nku.edu

2 What is Strategy Porter – Competitive Position Rumelt – identifying the problem and developing action plan Kim & Mauborgne – Blue Ocean Strategy

3 3 Knowledge = Strategic Analysis Courage = Strategic Choice Discipline = Strategic Implementation Becoming Focused McDermott, 2012

4 4© McDermott, 2012

5 5 Choice of Grand Strategy and Ansoff’s Matrix

6 Exhibit 10.4 Strategic options Generic Strategy or Strategy Clock Ansoff’s Matrix Other Grand Strategy Options

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