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© 2008 Pearson Education, Inc., publishing as Longman Publishers. 1 Chapter 3 Delivering Usable Information Technical Communication, 11 th edition John M. Lannon
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© 2008 Pearson Education, Inc., publishing as Longman Publishers. 2 Usability A Document’s Usability is a measure of how well that document fulfills the information needs of its audience. The Reader should be able to easily: locate the information they need understand information immediately use the information successfully
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© 2008 Pearson Education, Inc., publishing as Longman Publishers. 3 Audiences Found in the Workplace Scientists Engineers Executives Managers Lawyers The public
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© 2008 Pearson Education, Inc., publishing as Longman Publishers. 4 Assess the Audience’s Information Needs Because audience’s basic purposes vary, every audience expects a message tailored to its own specific needs The same basic message can be conveyed in different ways to different audiences
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© 2008 Pearson Education, Inc., publishing as Longman Publishers. 5 Identify Levels of Technicality Experts Just the facts and figures Informed persons Facts and figures explained Laypersons Facts and figures explained in simplest terms Highly technical Semi- technical Non- technical
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© 2008 Pearson Education, Inc., publishing as Longman Publishers. 6 Primary and Secondary Audiences Primary People who requested the document Often need more technical information Secondary People who will carry out the project Need less technical information
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© 2008 Pearson Education, Inc., publishing as Longman Publishers. 7 Develop an Audience and Use Profile Audience characteristics Purpose of the document Audience's technical background Audience’s cultural background Audience’s knowledge of the subject Performance Objectives for this document Setting Possible Hazards or Sources of Error Appropriate Details and Page Design Due date and timing
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© 2008 Pearson Education, Inc., publishing as Longman Publishers. 8 Preparing the Document Create a Design Plan for the Document Write, Test, and Revise Your Document Content Organization Style Page Design Ethical, Legal, and Cultural Considerations
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© 2008 Pearson Education, Inc., publishing as Longman Publishers. 9 For additional help reviewing this chapter, please visit the Companion Website for your text at http://www.ablongman.com/lannon. Any Questions?
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