1. © 2009 South-Western, Cengage LearningMARKETING 1 CHAPTER 20 Financial Analysis Management Team Decision Making Event Scenario The owner of Student Lawn Services has called upon your financial management team to suggest strategies for maximizing sales without negatively impacting the personalized services offered. The owner began the business as a sole proprietorship. He is considering partnering with some of the competing lawn service businesses in the community.

2. © 2009 South-Western, Cengage LearningMARKETING 2 CHAPTER 20 Financial Analysis Management Team Decision Making Event Description Your team must outline a strategy for Student Lawn Services to successfully grow the business. Your team must explain the advantages and disadvantages of partnering with another business. Your team must also explain pricing strategies for lawn services. You have 30 minutes to prepare your presentation, 10 minutes to present your plan, and 5 minutes to answer the judge’s questions about your plan.

3. © 2009 South-Western, Cengage LearningMARKETING 3 CHAPTER 20 Financial Analysis Management Team Decision Making Event Performance Indicators Evaluated Explain the concept of productivity. Explain the concept of economic resources. Describe the concepts of economic scarcity and economic activities. Explain the principles of supply and demand. Determine factors affecting business risk. Explain the nature of positive customer/client relations. Identify factors affecting a business’s profit.