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Published byEvangeline Shanon Holmes Modified over 9 years ago
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My business What I do My unique selling point
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Mission Statement: To provide our customers with a high standard of products, ranging in prices to suit all. Our customers will be offered a range of unique pieces of photographic art to inspire them in their quest of photography, alongside all the equipment they will need to capture those special moments, be it in a professional or personal way.
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What ownership my business has Why this type of ownership over others?
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Aim 1: To make a profit Objective 1: To review 5-10 wholesalers throughout the year to ensure that they have product quality assurance and are providing products at the best price. By the end of august 2012 be buying products from the best wholesalers that have been reviewed. Objective 2: To review our product pricing once every two months for the next year to ensure that we are making maximum profit from our products.
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Aim 2: Objective 1: Objective 2:
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Strengths Weaknesses Opportunities Threats
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Stakeholders within my business How I will be keeping my stakeholders happy.
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Types of Research I carried out Marketing mix
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My location and why My customer research Competitors locations
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What are my products Customer research Competitor research
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Pricing strategies Competitor research
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Customer Research Market Research My promotion methods
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Who is my target market Why
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Physical Resources Human Resources Financial Resources
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Methods of measuring quality How I will measure quality and why
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What legislations I will need to be aware of Why these legislations are important to my business
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What Financial planning I have done Why this is important to the business
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Using ICT within a business How it will effect my business
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What software packages will I be using Why
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Legal and corporate issues related to ICT
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