1. Writing an Effective Newsletter

2. Writing Your Own Newsletter

3. 1. Consider Your Audience

4. 2. Choose Your Topic

5. 3. Ask Questions

6. 4. Research Your Topic

7. 5. Make It Understandable

8. 6. Use Interesting HeadlinesHeadlines

9. The Four Functions of a Headline Get attention. Select an audience. Deliver a complete message. Draw the reader into the body copy. Most people skim-read, so your headline has only an instant to capture your reader's attention.

10. Avoid Using All CAPITAL Letters

11. Avoid All Punctuation

12. Kiss It

13. Be Precise A headline must stand entirely on it's own merit

14. Engage the Senses

15. Every Picture Needs a Caption Avoid the known; explain the unknown. Use Captions to Spark Curiosity

16. Leave Your Pride at Home It’s not all about you!

17. Use a Thesaurus Look up every word in your headline. Is there a better word to use?

18. 7. Proofread

19. Choose a Partner

20. Google Drive You will write the articles using Google Docs Enables partners to share the work Available online No excuses for not getting work done Youtube Instructions Youtube

21. Publisher Templates You will use Microsoft Publisher templates to create the newsletter Choose template that gives correct “feeling” to newsletter