1. Fengyu Hao 10/14/2008

2. New Concept o Teaching elementary school kids the basic knowledge of earthquake and how to protect themselves in an earthquake through a short animation that has cute characters and a funny story. Key words o earthquake, survival, self-protection, children, learning, fun, animation, character, panda, 3D animation or motion graphic

3. Design Questions o Who are my users? How do they usually learn things? How can I improve their learning experience? o Is there an efficient way to protect ourselves in an earthquake? How are children educated on this information? o How does the existing earthquake-related education work? Are they effective? How can I improve them with my skills? o How and where is my project going to work? What is the format and content? Who’s helping me carry it out? Who are my sponsors and participants? o How long is the animation? How many characters?

4. User group o Children in elementary school who are living in earthquake area. o Children in elementary school who are not living in earthquake area but may take a trip to the earthquake area. o Children in elementary school who watch earthquake-related news on TV or on other media.

5. Domains oEarthquake and survival oEducation for elementary school kids oAnimation (3D / motion graphic) oNarrative oAnimal (panda) behavior

6. Possible sponsors / participants o UNICEF o UNESCO o USGS o Education for Geo-hazards o Local schools o Families / Communities

7. Research -- Precedents oUSGS Earthquake for Kids http://earthquake.usgs.gov/learning/kids/ oEducation for Geo-Hazards http://www.edu4hazards.org/index_en.html oUNICEF Global Handwashing Day http://www.globalhandwashingday.org/ oDuck and Cover http://www.youtube.com/watch?v=C0K_LZDXp0I oFEMA for Kids http://www.fema.gov/kids/

8. Modeling

12. Production Plan v1.0