1. Serving the people of Cumbria Do not use fonts other than Arial for your presentations Not All Equal Su Sear Senior PH IS

2. Serving the people of Cumbria Do not use fonts other than Arial for your presentations

3. Serving the people of Cumbria Do not use fonts other than Arial for your presentations

4. Serving the people of Cumbria Do not use fonts other than Arial for your presentations

5. Serving the people of Cumbria Do not use fonts other than Arial for your presentations Conversion Rate Rest of Cumbria = 55% Barrow = 57% - 42% at 12 weeks CO monitoring Rest of Cumbria = 41% Barrow = 55%

6. Serving the people of Cumbria Do not use fonts other than Arial for your presentations Referrals - Barrow 2012/132013/14% increase Qrt 1225477112% Qrt 2158399152% Qrt 313024084% Qrt 463794???

7. Serving the people of Cumbria Do not use fonts other than Arial for your presentations Quits - Barrow 2012/132013/14% increase Qrt 199273175% Qrt 268217219% Qrt 362127104% Qrt 442161???

8. Serving the people of Cumbria Do not use fonts other than Arial for your presentations Investment in staff and resources

9. Serving the people of Cumbria Do not use fonts other than Arial for your presentations Greater accessibility

10. Serving the people of Cumbria Do not use fonts other than Arial for your presentations Why? Investment in staff and resources Accessibility Direct supply of NRT

11. Serving the people of Cumbria Do not use fonts other than Arial for your presentations The Future ????