1. 1 Jonas Hinn Saara Kamppari Phijarana Rattanathikun Personalized Website Service Interface and Interaction Design Spring 2007

2. 2 Saara Kamppari | Jonas Hinn | Phijarana Rattanathikun Our Goal Target Users To create a personalized web experience for novice cooks to explore food, while supporting their dietary constraints.

3. 3 Saara Kamppari | Jonas Hinn | Phijarana Rattanathikun Key Features My Kitchen Profile Records constraints My Recipe Board Keeps current recipes in view Explore Recipes Personalized suggestions Sage Substitutions Expert verified ingredients

4. 4 Saara Kamppari | Jonas Hinn | Phijarana Rattanathikun Persona: Liz Working as a temp in a magazine firm, where she is able to surf the internet when work is slow. She had a late onset of lactose intolerance. She loved to eat a variety of foods, but never had to worry about a limitation like this before.

5. 5 Saara Kamppari | Jonas Hinn | Phijarana Rattanathikun Persona: Liz Liz knew she had to change the way she ate, but lacked the food training to do it on her own. This is when she found the Food Sage website to help her find recipes that satisfy her constraints.

6. 6 Saara Kamppari | Jonas Hinn | Phijarana Rattanathikun Persona: Liz Liz has accumulated many delicious recipes that she enjoys to cook in her cookbook on the Food Sage website. She likes the exploratory nature of Food Sage, in that she can find new recipes that she might like based on what she has already cooked and the skill level involved.

7. 7 Saara Kamppari | Jonas Hinn | Phijarana Rattanathikun Demonstration One day at work, Liz receives an email from her boyfriend that his parents are coming to visit that weekend...

8. 8 Saara Kamppari | Jonas Hinn | Phijarana Rattanathikun Website Flow