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Face Your Finances. Advertising Concept: Find new leads as our audience calculates their knowledge on different financial matters. We’ll identify their.

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Presentation on theme: "Face Your Finances. Advertising Concept: Find new leads as our audience calculates their knowledge on different financial matters. We’ll identify their."— Presentation transcript:

1 Face Your Finances

2 Advertising Concept: Find new leads as our audience calculates their knowledge on different financial matters. We’ll identify their questions so you can provide the correct answers. Audience Engagement: Registrants participate in a Q-n-A about personal and family finance habits (carrying debt, using credit cards, setting aside savings, retirement planning, investments, etc.) Answers are on confirmation page, courtesy of sponsor. Completing the survey enters them to win an AMEX Gift Card or free checking. Interested respondents can opt-in to receive monthly financial check-ins via email. Face Your Finances

3 Execute: January – April Tax Season (or any time!) Sell To: 1 Sponsor Potential Clients: Banks Money managers Investment firms Database Drivers: Drives website traffic, drives people to register for your database Identifies segment of your database interested in personal finance and monthly checklists Face Your Finances

4 Campaign: Start the new year off right – educate the community on financial literacy in an unintimidating way. Engagement: Your business will be featured in emails, in print/on-air and online promoting this fun educational campaign. Awareness: Your logo and business information will be highlighted on our “Face Your Finances” quiz page. Results: Receive survey results, as well as opted in prospects. Optional opportunity to provide follow-up emails directly to them. Face Your Finances

5 You Receive: Your logo/link info on the Face Your Finances quiz page on our website Your logo/link info included in emails to our database members promoting the Face Your Finances campaign Inclusion in on-air/in-print promotion for Face Your Finances Sponsored Face Your Finances dedicated bounce-back email A list of opted-in participants Optional: Additional follow-up email campaign to opted in registrants. You Provide: Prize for contest winner Special offer for entrants Promotional Value: $ _____ Your Investment: $ _____ Face Your Finances Sponsorship Package


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