1. Integration of FP and Immunization in Mali Laura Glish, Family Planning Technical Advisor, PSI/Mali

2. Planning in the land of Timbuktu

4. The 4Ps of Marketing

5. The Laws of Promodynamics Reach Depth Inter-personal Communication Mass Media

8. Mali’s most famous FP user

11. page 11 Outlet Type # of Outlets # Health Talks Sessions # Women reached # of IUD inserted # of Implants Inserted Total ProFam Clinics51572,7064047021,106 CSCOM 732,421102,3051,59322,76324,356 Total 782,578105,0111,99723,46525,462 Results Achieved to April 2011

12. Best Practices 1-stop shop meets women’s needs Dedicated providers focus on FP Building capacity over time in the public sector Willingness to pay used for advocacy page 12

13. Thank You! For More Information: Laura Glish, PSI/Mali lglish@psi.org, lglish@psimali.orglglish@psi.orglglish@psimali.org Boureima Maiga, PSI/Mali bmaiga@psimali.orgbmaiga@psimali.org Maxine Eber, PSI/Washington meber@psi.orgmeber@psi.org